The Jobs Only You Can Do

Sharing this awesome blog post…. “One of the milestones every entrepreneur passes is when she stops thinking of people she hires as expensive (“I could do that job for free”) and starts thinking of them as cheap (“This frees me up to do something more profitable.”)

When you get rid of every job you do that could be done by someone else, something needs to fill your time. And what you discover is that you’re imagining growth, building partnerships, rethinking the enterprise (working on your business instead of in it, as the emyth guys would say). Right now, you don’t even see those jobs, because you’re busy doing things that feel efficient instead.”

This concept really resonates with me as DMAI passes the milestone of one full year working on the account. One of my goals early on with this client was to find people to train and empower employees to take on more things as we grew. This freed me up to spend my time on other things and its worked like magic so far.

From my perspective one of the keys to being a successful entrepreneur is doing just what Seth’s talks about… focus your time on doing what no one else can do and delegate things that you don’t have to be the one doing. Managing Payroll. Recruiting. Operations Management. Business Development. All things I have passed off to my team so I can focus on other things.


And the coolest thing we are seeing now, one year in… is the ones who I’ve delegated too… my leadership team, are now doing the same. Passing off tasks to new employees so they can focus on what they do best.

Its a pretty exciting story to talk about! A true case of empowerment!


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