Reinforcing Positive Behavior By Influencing Team Members

When you work with DMAIPH, you will be working with people who care because they constantly study, learn and evolve. No one wants to be stuck in a place where every day is the same and you never get a sense of what you are part of.


Here’s one reason why Going DMAIPH is different!

Been thinking a lot about how to motivate people. Sometimes I think we might have it all wrong.

We get so busy doing things that we forget to say thanks and we avoid saying you can do better.

Per Wikipedia, “Reinforcement, a key concept of behaviorism, is the primary process that shapes and controls behavior, and occurs in two ways, “positive” and “negative”.

Both types of reinforcement strengthen behavior, or increase the probability of a behavior reoccurring; the difference is in whether the reinforcing event is something applied (positive reinforcement) or something removed or avoided (negative reinforcement). Punishment is the application of an aversive stimulus/event (positive punishment or punishment by contingent stimulation) or the removal of a desirable stimulus (negative punishment or punishment by contingent withdrawal).

So I know that is nosebleed inducing for some of you, so let’s break it down.

Say we have a challenge in our business with attendance. So we can try to find ways to reinforce good behavior using positives like perfect attendance rewards or offering additional incentives to come to work like food and allowances. But we also have to find ways to limit the negative behavior through coaching, warnings and potentially termination.

If you dont have a clearly defined model of rewarding both positive and negative behavior then team members will get lost and generally gravitate towards negative behavior. Having a clear and consistent attendance policy that is upheld from top to the bottom in an organization will give you that balance of behavior.

DMAIPH specializes in helping businesses in both the U.S. and the Philippines optimize processes and procedures including how to positively influence team member behavior.


Analytics Leadership – DMAIPH specializes in arming the Data-Driven Leader with the tools and techniques they need to build and empower an analytics centric organization. Analytics leadership requires a mastery of not just analytics skill, but also of nurturing an analytics culture. We have guided thousands of Filipino professionals to become better analytics leaders. Contact DMAIPH now at or connect with me directly to discuss a uniquely tailored strategy to ensure you are the top of your game when it comes to Analytics Leadership.