Tag: Entrepreneurship

DMAIPH Fuels New Businesses Ready For Launch (3 of 3)

The third type of company we can add value too is one ready to launch. You have a great idea, you have the funding, you have an awesome product or service, but you aren’t 100% sure if you have everything you need to get out there and make money. . We can offer our business intelligence package of demographic profiling, competitive landscaping, social media strategy and market assessment. We can also offer virtual staffing support to assist with marketing and operations. Our hybrid staffing solutions will give you access to a very talented work force that is flexible and affordable.

We have shown marked achievement in helping a couple of new businesses get out of the gate successfully.  One client we helped was a mobile app designer who had a great idea, enough capital tyo get started, but little idea on how to really understand the opportunity to make money. In addition, the client was hesitant to take on all the HR work in hiring a team when he had no idea how many people he would need in the short term. We helped them with both.

Using the same methodology, we used with the chiropractor, we conducted a business intelligence assessment to help figure out how to identify customers and where to find them. We also used our home based, hybrid staffing model to hire six people to help the client have get off the ground. Charged with editing pictures for the mobile app site based on set criteria, 24/7, with as close to real time response as possible, the team quickly became a key part of the business strategy.

Another new business we helped get off the ground was someone who wanted to open a call center business in Manila. She was well funded and motivated, but didn’t really know where to start. The client really needed help knowing how to settle on a location and to set up the business. She also need help designing her marketing and social media strategy. So that is where we started.

We developed a social media strategy for the business for both client marketing and employee recruitment. You would be surprised by the number of businesses who still have not figured out an online branding strategy to sell their business.

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In parallel with the social media, we also conducted a business intelligence assessment to help her pin down the location for her to set up the business. Worried about being in a place that was both convenient and not overly saturated by competitor, our data and analysis pointed her to the right place. She has been there for 4 years now, expanded her site twice to accommodate growth, and added several new customers all while having little challenge in recruitment.

If you are thinking of starting a new business, we can help. Let us show you how to use the data around you to make good strategic decisions.

Analytics Consulting – DMAIPH specializes in a variety of analytics consulting solutions designed to empower analysts, managers and leaders with the tools needed for more data-driven decision-making. We have helped dozens of companies get more analytics in their business. Contact DMAIPH now at analytics@dmaiph.com or connect with me directly so we can tailor an analytics solution made just for your unique requirements.

DMAIPH Helps Companies Revitalize Their Business (2 of 3)

The second type of company we have helped successfully is  one looking to revitalize. Profits are down, customer flow has shrunk, product and services aren’t selling like they used too. We can offer our business intelligence package of customer insights, demographic profiling, competitive landscaping and market assessment. We can also offer virtual staffing support to assist with marketing, scheduling and follow-up.

I’d like to share a story about one of our clients who came to us at a crossroads with his business. This client is a chiropractor who was trying to figure out what to do with his business. Having lost 40% of his patient base and seen his revenue drop by 60%. He was at a cross road. He had tried a couple of consultants, spent lots of money and was still heading the wrong direction.

In talking with him, it was clear he had lost touch with his market and was not able to offer a very compelling solution to bring new clients in. We suggested we do a series of business intelligence exercises to help understand more about his business, the opportunity around him and come up with some potential solutions.

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Because he didn’t have a lot of money to waste, we suggested using a team of interns to help keep costs down. It would be a great analytics exercise for the doctor’s practice and for the eager young minds we had been working with.

We dove into the project and came up with the following resources; we built a competitive landscape, constructed a demographic profile and put together a customer insights report. Each one using public data, analysis done by the interns with my guidance and direction, and used Tableau to roll all the data and findings into a dashboard to show the doctor how he’d gotten to the point he was currently at.

After identifying some action items based on our assessment, we then helped the doctor but some into practice and helped him turn his business around successfully.

By employing very curious minds, giving them direction on where to find data and how to analyze it and sharing the data with an open-minded end user, we successfully validated my approach to using analytics to help a small business.  We have done the same for a half dozen other small businesses and can do the same for yours.

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Analytics Consulting – As a founding member of Gloabl Chamber Manila, DMAIPH specializes in a variety of analytics consulting solutions designed to empower analysts, managers and leaders with the tools needed for more data-driven decision-making.

We have helped dozens of companies get more analytics in their business. Contact DMAIPH now at analytics@dmaiph.com or connect with me directly so we can tailor an analytics solution made just for your unique requirements.

DMAIPH is Good at Helping Companies Looking to Expand (1 of 3)

The first type of company we generally get involved with is companies looking to expand. Huge growth is just around the corner and there is a need to staff up quickly,    but given some uncertainty as to how much growth will be needed how soon, you want a little more flexibility in staffing. Our virtual, hybrid staffing solutions will give you access to a very talented work force that is flexible and affordable. We can also assist with developing the expansion strategy with our business intelligence package of demographic profiling, competitive landscaping and market assessment.

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Let me tell you about one of our clients who came to us in expansion mode. We started with six work from home staff who were tasked with adding key words to online auction items. Starting with a small team who would just do a small percentage of the key wording for our client. We quickly found our talent pool was very large and very deep. So we quickly built the team up to a dozen and then 25 and ultimately 50 people. We worked closely with the client at first but over the first six months also built up our own expertise to the point, the client became very hands off.

Work from home positions make a lot of sense for this work as its very independent and easy to assign, track and review. We also got past a lot of challenges with work from home team, but really building the team using social media to connect them and make them feel like part of the larger organization.  This hybrid approach where the employees feel both independent and connected has led to extremely low attrition.

We also found that in the Philippines, there are literally a million former call center employees, with college degrees, good English and the drive to do a good job who left the call center industry to spend more time with family. So our work from home jobs are right in line with their needs.

Things have worked so well, the client has had us add a graphic design team, an email-marketing team, a desktop support team and a customer care team in addition to the key word team. The key word team has added a QA team and a 2nd level support team as well.

From a financial standpoint we helped the client save a lot of money by staffing in multiple locations, added the ability to do 24/7 customer care and never miss a beat with meeting our SLA.

This is the kind of thing we can do for any company looking to expand both rapidly and strategically using our home based, virtual team solution. Just connect with me and I will explain how.

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Analytics Consulting – As a founding member of Gloabl Chamber Manila, DMAIPH specializes in a variety of analytics consulting solutions designed to empower analysts, managers and leaders with the tools needed for more data-driven decision-making.

We have helped dozens of companies get more analytics in their business. Contact DMAIPH now at analytics@dmaiph.com or connect with me directly so we can tailor an analytics solution made just for your unique requirements.

Dan… Stick To The Plan

Having one of those days we all have once in awhile… where you invested so much time and energy into a plan, but you feel a need to change the plan.

For some it is comes with not playing well by rules. The more rules the less freedom and the less sense of  having control.

For others it may be the plan not longer fits where their life has evolved.

And then there are some who just like changing things. Mixing them up so they don’t stagnate and get bored.

Me, I’m all three.

I often hear the term serial entrepreneur… people who start things up and when the business reaches a certain point of maturity, they move on.

Never thought that one fit me too well. Im not really the cut bait and move on, I just like adding new things to what I am already doing.

I also think a lot about my super high expectations… since it is so hard to keep up with me, just about everyone tires and slows down eventually. Its impossible to expect the average person to stick to my plan, which makes it hard for me to stick to it.

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However, at this point I have built something special. The company still needs a lot of work. The business plan needs to evolve faster than it has. We need to patch some holes in the boat. But overall, DMAIPH is in a pretty good spot.

So this is one of those “Stick To The Plan, Dan” days.

Look at the data, fight off the wanderlust (at least for now) and carry on.

Change is coming soon, I crave that change and Hope is just around the corner… but not today.

Work on payroll, add something to the book, blog…

Business Strategy with Analytics – Aligning a business strategy to drive an organization forward requires a robust analytics solution. Businesses who have good analytics tend to be much more profitable and efficient then ones that do not. DMAIPH has helped dozens of companies in both the U.S. and the Philippines with adding more data analysis in their business strategy. Contact DMAIPH now at analytics@dmaiph.com or connect with me directly to find out what we can do to help you align your business strategy with analytics.

em·pa·thy > the ability to understand and share the feelings of another

From Our Recent Customer Care Empathy Training for the DMAIPH team

em·pa·thy > the ability to understand and share the feelings of another.

Per Webster’s… Empathy is

…the action of understanding, being aware of, being sensitive to, and vicariously experiencing the feelings, thoughts, and experience of another of either the past or present without having the feelings, thoughts, and experience fully communicated in an objectively explicit manner.

Per Wikpedia…

Empathy is the capacity to understand what another person is experiencing from within the other person’s frame of reference, i.e., the capacity to place oneself in another’s shoes.

So any way you slice it, empathy is about feeling the pain of another in a way that helps ease some of that pain.

Empathy training is sorely lacking across the call center industry as this kind of soft skills training is taught like a technical skill. You can’t just lecture of empathy. You have to role play and write open ended scripts and practice it until its second nature.

If DMAI is to succeed, we need to have better the average empathy training. If we want to be a great company then we need to have best in class empathy training to make sure we are there for our customers.

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Analytics Leadership – DMAIPH specializes in arming the Data-Driven Leader with the tools and techniques they need to build and empower an analytics centric organization. Analytics leadership requires a mastery of not just analytics skill, but also of nurturing an analytics culture. We have guided thousands of Filipino professionals to become better analytics leaders. Contact DMAIPH now at analytics@dmaiph.com or connect with me directly to discuss a uniquely tailored strategy to ensure you are the top of your game when it comes to Analytics Leadership.

Excellent Leaders Are Constantly Pursuing Excellence

https://www.linkedin.com/pulse/nature-authentic-leadership-ben-stewart

Here is an excellent conclusion to a blog post about the nature of authentic leadership…

‘Effective leadership can be an elusive goal with no clear path to direct success.  There are, however, many techniques and practices that are consistently utilized to reach this goal.  It begins with personal responsibility and leadership of oneself.  Before anyone has a chance at leading others,  he or she must take ownership of their thoughts, actions, and beliefs.

Possessing a keen insight into human behavior and thought is also critical.  This includes motivating, retaining, and resolving conflicts among the team.  It is unfortunate today that so many leaders become consumed with the ends that they forget the means.  While the bottom line is most often analyzed and how a leader is judged by superiors, it is the responsibility of the leader to ensure that the team respects its members and is passionate for pursuing excellence.  Neglecting this will bring discouragement and cause a serious threat to whatever goal is being pursued.

Leaders must always incorporate the human aspect into their decisions.  In its essence, leadership is about influence.  For a leader to maximize and improve whatever situation they encounter, requires going beyond spreadsheets and routines.  Taking a genuine interest for the team will include a common respect and appreciation for every individual.  Although this is a cumbersome and lengthy process, leadership will prove abundantly more effective.”

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The need for personal responsibility is most important when times are tough. If you are under pressure, its hard to lead others if your are not comfortable leading yourself.

Knowing how people think, and why they do what they do is a key point of success. Leaders who often try to spend time in their subordinates shoes are much more successful.

Pursing excellence needs to be a top motivator for any leader in DMAIPH. To be effective when it comes to working with me you need to understand the power of your influence and comprehend how it is perceived… so that you can get everyone else to follow along on that pursuit to excellence.

Analytics Leadership – DMAIPH specializes in arming the Data-Driven Leader with the tools and techniques they need to build and empower an analytics centric organization. Analytics leadership requires a mastery of not just analytics skill, but also of nurturing an analytics culture. We have guided thousands of Filipino professionals to become better analytics leaders.

Contact DMAIPH now at analytics@dmaiph.com or connect with me directly to discuss a uniquely tailored strategy to ensure you are the top of your game when it comes to Analytics Leadership.

Time Consuming Tasks, Your Small Business Should Outsource

Many entrepreneurs and small business owners reject outsourcing because of the perceived extra cost.

However, they fail to calculate the value of opportunities lost because they sank too much time into energy-sapping tasks best left to others.

DMAIPH has a team of top talent that can take on several of the things you are doing that eat up way to much of your precious time.

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We specialize in:

  • Graphics Design
  • Social Media
  • Market Research
  • Competitor Intelligence
  • Customer Feedback
  • Data Mining
  • Basic Analytics
  • Administrative Support

We can also build you a business dashboard using the free and easy to use Tableau Public (www.tableaupublic.com) business intelligence tool. Our team of analysts will also show you how to use Tableau Public to make more data-driven decisions in your business.

Contact us today for a free consultation. DMAIPH has been providing outsourcing solutions to U.S. based small and medium sized business for over 5 years.  Our offices in the Philippines are set up with state of the art technology and staffed with top local talent.

Analytics Outsourcing – DMAIPH has successful set up Filipino analytics teams for over a dozen U.S. based businesses. Offering both virtual and office based teams that specialize in problem solving using data, new technology and analytics techniques is our strength. Finding and empowering analytics talent is increasingly challenging, but we have it down to a science. Contact DMAIPH now at analytics@dmaiph.com or connect with me directly to learn more about how to set up an analytics-centric team in the Philippines.

Outsourcing Tip > Size the Opportunity! Not to be confused with Seizing the Opportunity.

When you have an opportunity to get involved with outsourcing, it always sounds like a good way to make some fast money.

The news has been abuzz for a while now with mounds of data and statistics about the high-speed growth in the outsourcing industry, especially here in the Philippines. Just yesterday I saw a projection that BPOs in the Philippines are expecting to see a 15% growth in revenues in 2014.

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You couple that with the fact that everyone here knows someone who is making good money as a call center agent or investing in real estate that will be used by call centers, or have a friend in the US who knows someone who wants to save money by outsourcing. It’s one of those everyone is doing it, so why can’t I kinds of things.

This is all good, but there are just as many failures as there are success stories when it comes to small and medium-sized BPOs. Ones where someone had a client, or a building, or an idea but didn’t size it right and misjudged on cost, or talent or market and had to close their doors and lost money.

So when you have an outsourcing opportunity in front of you, whether it be as provider or a client, make sure you size it right. Here are a few things to think about:

  1. Does the client already have an existing business that they want to outsource? If so, fully understand all the requirements of that job as it is currently performed.
  2. Can you find the talent in the Philippines to provide just as good if not a little better service as currently is being provided? A common mistake is thinking that cutting both cost and the level of service will be a win-win.
  3. How scalable is this project? How can both ends be managed in a way that allows for uninterrupted growth? Often things start easy when it’s a pilot, but once you get into production a host of issues can pop up to derail growth and ultimately the partnership.
  4. How stable is the client? Are they a startup that has a great idea and is underfunded? Those are plentiful. Or are they an established business with a strategic plan that includes the fortitude to successfully outsource a key piece of its business? These are hard to find.

That is just a few things that come to mind when I think about sizing the opportunity. Having set up 5 teams in the past year to provide outsourcing services, I have learned a lot about making sure I get the sizing done right. Keeping a client happy is all about under promising and then over delivering when it comes to time, talent and cost.

Analytics Outsourcing – DMAIPH has successful set up Filipino analytics teams for over a dozen U.S. based businesses. Offering both virtual and office based teams that specialize in problem solving using data, new technology and analytics techniques is our strength. Finding and empowering analytics talent is increasingly challenging, but we have it down to a science. Contact DMAIPH now at analytics@dmaiph.com or connect with me directly to learn more about how to set up an analytics-centric team in the Philippines.

Being A Great Analyst > Key Attribute #1 > Know A Lot

Often you here people in business talk about how it’s more important to be either a master at one thing or a jack of all trades. When it comes to being a great analyst, you see many who are great because they have mastered their subject or a certain analytics tool. On the flip side you see many great analysts who seem to know a lot about a lot and are proficient across multiple subjects and/or can use many analytics tools. So which is better?

From both my experience and my personal perspective, analysts who know a lot about a lot are rarer and more valuable to a business. Based on both an accumulation of knowledge and the ability to work in various environments, analysts who are considered to jack of all trades kinds are in general great analysts.

IMG_6912 However, I have also found that most business actually find more value in master of certain type of analysis work or someone who is great at using a certain tool. Specialization is something that is on the surface very impressive as it shows discipline and competency in a certain subject. They know a lot about their area of expertise and are recognized as such.

Occasionally you can even come across analyst who are both knowledgeable about a lot and even more knowledgeable about a specific subject matter. Now that is a rare breed.

So, no matter what type of analyst you are or want to be, the bottom line is you need to constantly read and connect and expand your knowledge… you need to know a lot if you want to be great!

Analytics Culture – The key to using analytics in a business is like a secret sauce. It is a unique combination of analytics talent, technology and technique that are brought together to enrich and empower an organization. A successful analytics culture is not easy to create, but DMAIPH can show you how. Contact DMAIPH now at analytics@dmaiph.com or connect with me directly so we can build a strategic plan to turn your company into analytics driven success story.

13 Months in the Philippines – Lesson 8 – December 2012 – Holidays in the Philippines

IMG_1114 Kalookan, Metro Manila, Philippines

As 2012 came to a close, things really started to slow down. I took full advantage of this to prepare of a big launch of DMAI in January. We didn’t go home for the holidays, and ended up just staying in Makati to enjoy Christmas and New Years. And boy was it memorable.

The Winter Holidays in the US start with Thanksgiving. That’s when the malls have huge sales and you start seeing Christmas lights and hearing Christmas music in the malls. However in the Philippines that starts in September. So, but December I was pretty fatigued from hearing and seeing the Christmas cheer and looking forward to finally seeing the day come and pass.

There were a couple of additional interesting lessons I learned. From the period between Christmas and just after New Years, all movies show in Manila are Filipino made films. No Hollywood blockbusters or international films. It’s both good and bad, it allows Filipinos to relish in their own productions and guarantees viewing for films that might otherwise be missed. However, they are of course all in Tagalog. I went to one and got some of it, its was a romantic comedy so most of the jokes don’t need translation, but boy wouldn’t it be nice if they had subtitles.

The other one that really stands out is the fireworks. In the US we do fireworks in a big way on July 4th. There are also some on New Years or Veterans Day or Memorial in places, but fireworks really cant be enjoyed when its cold so for the most is just Independence Day. In the Philippines in Christmas Eve, Christmas, New Year’s Eve and New Years Day. Staying on the 10th floor of a corner condo in Makati I could see fireworks all around from Pasay to Manila to Makati. Big and Small. It was amazing. And after the smoke was so thick it was like fog. It was truly amazing.

From an analytics standpoint I took away a couple of things. Know your holidays. For example, if you are an American company doing business in the Philippines know the holidays so you can keep your people happy. The second is that someone needs to do some analysis on the lost revenue of just showing Filipino films. They still make good money, but it has to be tough on the cinemas to sacrifice profit for art over a two-week period where everyone is at the malls.

Analytics Tool > Enchantment > http://www.guykawasaki.com/enchantment/

Analytics Concept > Business Partnership > http://en.wikipedia.org/wiki/Business_partnership

YouTube Resource > http://youtu.be/f66naHGTsFU

My Analytics Story – My passion is solving problems by bringing together the best talent, cutting edge technology and tried and true methodologies. DMAIPH is all about empowering people towards better Decision-Making through the use Analytics and business Intelligence. This is what I do best. Contact DMAIPH now at analytics@dmaiph.com or connect with me directly for a free consultation about getting more analytics into your career and your business.