DMAIPH is proud to present this 3-day Data Analytics training that covers different aspects of data identification, collection, storage, transformation, and analysis and involve hands-on use of common data management and analysis tools such as Excel, SQL and in depth learning of the tool “Tableau”, this is also designed for those with little to no prior experience with these tools.
Analytics Experts Dan Meyer (DMAIPH) and Dominic Ligot (Cirrolytix) have joined forces to offer a unique training focusing on both the Analysis and the Management of Big Data.
Attendees will learn how to identify the right data, how data can be efficiently stored, then transformed into a friendly form for analysis, and finally how data analysis can yield insights.
LEARNING SESSION OBJECTIVES:
- Apply cutting edge technologies to organize, interpret, and summarize Big Data in your business.
- Create a process to analyze data and identify patterns not apparent at first glance
- Understand the components of The Data Value Chain: Ingestion, Storage, Transformation, Analysis – and how they are all important to deriving value from data.
- Learn database manipulation and processing basics using the Structured Query Language (SQL)
- Connect a data analysis tool such as MS Excel or Tableau to a database to be able to perform analysis on processed and stored data
IN THIS SESSION, YOUR ORGANIZATION WILL BE ABLE TO USE:
- Specific skills to effectively frame the problem you’re addressing to uncover key opportunities and drive growth
- Critical marketing steps of orientation necessary before engaging tools and technology
- How to simply and quickly amplify decision making by separating the signal from the noise
- A framework for asking the right questions, allowing the ability to link analytics to business strategy
IN THIS SESSION, YOUR PARTICIPANTS WILL BE ABLE TO:
- Learn the best practices for organizing, summarizing, and interpreting quantitative data
- Create a repeatable process for analyzing your data
- Shorten the time between analysis and action to avoid “analysis paralysis”
- Know how to get from hard data to well-reasoned conclusions
WHO SHOULD ATTEND:
- Business Analysts, Data Analysts and other Analytics Professionals
- Business professionals who are involved in day-to-day analysis of data.
- Data analysts who are already performing analysis using spreadsheets but struggle with manual data processing.
- Managers of analysts or staff who spend a significant amount of their time collecting analyzing and reporting data.
- IT and Development Staff that work closely with business leaders and decision-makers.

The people have titles like database admins, data stewards and data warehouse experts. They enforce the laws and rules around data within an organization.

Analytics Culture – The key to using analytics in a business is like a secret sauce that fuels Data-Driven Decison-Making. It is a unique combination of analytics talent, technology and technique that are brought together to enrich and empower an organization. A successful analytics culture is not easy to create, but DMAIPH can show you how. Contact DMAIPH now at analytics@dmaiph.com or connect with me directly so we can build a strategic plan to turn your company into analytics driven success story.
In my experience, most recruitment teams have good talent in place, and many have the technology they need to be successful. The missing element is often technique. Few recruitment teams are truly skilled in using analytics to get the right candidates, one’s who will stick around, at the right time.


